When we launched, “Today We Work for Tomorrow,” it was a brand new, multimedia campaign for Colorado Springs Utilities. It portrays their work to ensure reliable and safe electric, natural gas, water, and wastewater services for generations to come.

This campaign is a living, breathing recognition of the diligence and dedication that go into sustaining our community’s essential services. We all use these resources, and we all have a role to play in working for tomorrow.

AD: Olivia Conroy

CW: Peyton Hopkins

CD: Jim Morrissey

Norwegian Airlines asked us to inform the people of Denver of their non-stop flight from Denver to London. What better way to tell them than to parachute the Queen of England into a Rockies game and throw the first pitch?

AD: Olivia Conroy & Lindsey Mills
CW: Rachel Block
CD: David Cook

Last summer, we didn’t really get to “summer” at all. We spent most of it at home, unable to travel and experience a lot of things we wish we’d have been able to.

We were cooped up, pent up, and now, we’re a little fed up if we’re being honest.

Thankfully, this summer’s looking different, because this summer, we Summer in Snowmass. With extended lodging, wide-open spaces, and enough trails to explore to last you a lifetime, there’s no better place to summer on Earth.

AD: Olivia Conroy

CW: Peyton Hopkins

CD: Jim Morrissey

Aspen Snowmass needed a fun and quick social campaign to get people to think about visiting them in the summer for their adventure and bike parks.

ECD: Jeff Martin
CD: Dave Cook
Sr. Designer: Kristine Crawford
AD: Olivia Conroy
CW: Zack Shockley

Panacea life sciences is a CBD company based in Colorado. They asked us to rebrand and make their CBD lines feel more cohesive. Their branding was all over the place, thus was born, Pana.

We worked hard to create a vibrant color palette that kept their orange as the hero. The colors invoke boldness and a sense of individuality to separate their products from the increasingly saturated CBD market.

I worked closely with an illustrator to get hand-drawn imagery for the packaging that felt almost story-book like. The end result was a somewhat mythical Greek-inspired packaging look and feel.

CD: Dave Cook

Design Director: Greg Ryan

AD: Olivia Conroy

Illustrator: Rachel Jablonski

Bank of Colorado wanted to launch its very first product campaign. In the past, all of their messaging had been brand-centric. To kick off their product campaign we decided to make one spot that focused on their mortgage loans and a second one that touted their state of the art, ATM LIVE. The executions demonstrated how Bank of Colorado fits into every Coloradan’s lifestyle.

ECD: Jeff Martin

ACD: Mark Stiltner

Sr. Designer: Kristine Crawford

AD: Olivia Conroy

CW: Dj Ursetta, Ben Rindells

Pinnacle Bank is not just a bank in Nebraska, it’s Nebraska in a bank. That’s why we developed a campaign that shows Pinnacle Bank as embodying the traditions, values, and characteristics of Nebraska.

ECD: Jeff Martin

ACD/CW: Mark Stiltner

Sr. Designer: Kristine Crawford

AD: Olivia Conroy

Winters are getting shorter, and everyone should be worried. Those who love to ski and ride should be especially worried about climate change.

That’s why for the 2018-19 season, Aspen did not want another Ad campaign, they wanted an Advocacy campaign. In doing so, we urged everyone to Give a Flake, because together, we can save our winters and stop global warming.

We had print ads, merchandise, videos, and even tweet generators that helped Aspen spread awareness in Giving a Flake. People were able to tear out pre-written postcards in the print ads to send directly to senators who don’t Give a Flake! (Which even got a response from a senator.) Overall this campaign was huge and we can’t wait to continue to help make a difference in every upcoming ski season.

ECD: Jeff Martin
CD: Dave Cook
Sr. AD: Greg Ryan
AD: Olivia Conroy, Nick Marranzino
CW: Rachel Block, Erin Spong

Every year the Boys and Girls club of Metro Denver hosts the Dream House Raffle to support the kids of Metro Denver. This year we wanted people to know it’s OK to enter solely for the prizes, or if you want to support the kids, or both! Just enter!

ECD: Dave Cook
AD: Olivia Conroy, Kathryn Dunn-Sharpe
CW: Rachel Block
CW Apprentice: Noah Schneiderman

People are more likely to donate to causes that benefit animals. So, when Vitalant told us that only 10% of eligible donors donate blood, we decided to recruit a couple of furry friends to help #SaveTheHumans

CD: Dave Cook
ACD: Mark Stiltner
Sr. AD: Kristine Crawford
AD: Olivia Conroy
CW: Rachel Block

It's a common misconception that you are able to drive after just a few beers. In fact the drinking limit for Colorado is a .05 BAC. In order to prove to people that a ballpark guess is not accurate, we pulled a ballpark-sized stunt.

AD: Olivia Conroy, Pat Feehery
CW: Cecil Bozard

In an effort to show Coloradans the importance of locking your car, we unveiled a "Kilo Car" in Downtown Denver. The Kilo Car highlighted the problem of stolen vehicles in the state often being used to commit other serious crimes. This ambient piece was picked up by several local news stations and papers, thus leaving an impact on those who may not have seen it in person. 

AD: Olivia Conroy
CW: Rachel Edwards

The Colorado Department of Transportation asked for a continuation of their Fred Estrian campaign in order to keep pedestrians safe. “Fred Estrian” was the personification of the “walk” signal. This time around we turned Fred into a ‘Safety Captain,’ urging pedestrians and drivers to stay safe.

AD: Olivia Conroy
CW: Rachel Edwards

Student Work: 2016 'Young Ones' One Show

Briefed with creating fun and exciting ways to get more foot traffic into the Lego Stores we decided to partner Lego with the World Wildlife Fund to produce as many Lego animals as there are real endangered species. In doing so it would help children learn about the scarcity of these animals

We placed print ads within magazines aimed towards the parent's demographic (Time, People, National Geographic, etc.) to familiarize them with the concept. 

To grab kids attention we completely overhauled the design of the stores. In different regions of the country we decided to change their Lego stores to match the biomes of the endangered species Lego piece they happened to be selling. 

AD: Olivia Conroy, Graeme Cunningham
CW: Peyton Hopkins, Noah Adelman

‘Young Ones’ Awards: 
Silver Pencil: Experiential Design & Promotion
Merit: Campaign
Merit: Open Category

Every year the organization, 'Coloradans Against Auto Theft' organize a social media takeover of their social pages and dedicate it to "puffer cars" for an entire week. This week is called "Puffer Week." A 'puffer car' is a car left running unattended (usually heating up in the winter), AKA a car just begging to be stolen. This year we decided to make a dating app, "Thiever," for thieves to browse potential cars they could steal.

AD: Olivia Conroy
CW: Rachel Edwards